{"id":2414,"date":"2020-11-10T11:32:06","date_gmt":"2020-11-10T10:32:06","guid":{"rendered":"https:\/\/springfish.nl\/wp2\/?page_id=2414"},"modified":"2021-05-11T13:12:51","modified_gmt":"2021-05-11T11:12:51","slug":"strategie","status":"publish","type":"page","link":"https:\/\/springfish.nl\/wp2\/strategie\/","title":{"rendered":"Strategie"},"content":{"rendered":"\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-image uagb-block-ed3f6167\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<section class=\"wp-block-uagb-columns uagb-columns__wrap uagb-columns__background-undefined uagb-columns__stack-tablet uagb-columns__valign-center uagb-columns__gap-0 alignundefined uagb-columns__reverse-tablet uagb-columns__reverse-mobile uagb-block-be46b3c5\"><div class=\"uagb-columns__overlay\"><\/div><div class=\"uagb-columns__inner-wrap uagb-columns__columns-2\">\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-30e1d6c3\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<p><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-color uagb-block-139e6c44\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<div class=\"wp-block-uagb-info-box uagb-infobox__outer-wrap uagb-block-c6c966a1\"><div class=\"uagb-infobox__content-wrap uagb-infobox uagb-infobox-has-icon uagb-infobox-icon-above-title uagb-infobox-image-valign-top uagb-infobox-enable-border-radius \"><div class=\"uagb-ifb-left-right-wrap\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h1 class=\"uagb-ifb-title\">Strategie.<\/h1><\/div><div class=\"uagb-ifb-text-wrap\"><p class=\"uagb-ifb-desc\">De juiste marketingstrategie is  gebaseerd op jullie unieke identiteit. En gericht op de doelgroepen die daarbij passen. Met duidelijke keuzes en pragmatische stappen. Zodat jij concrete resultaten bereikt.   <\/p><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<p><\/p>\n<\/div><\/div>\n<\/div><\/section>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-color uagb-block-1dc976da\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<div class=\"wp-block-columns is-layout-flex wp-container-5 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-3 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-e6f1d511\"><h2 class=\"uagb-heading-text\"><\/h2><p class=\"uagb-desc-text\"><\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-6d4ae030\"><h3 class=\"uagb-heading-text\">Met een persoonlijke aanpak stellen we samen met jou eerst het DNA van je organisatie vast. Zodat de identiteit tot in de haarvaten van je organisatie doordringt en een sterk, authentiek merk ontstaat. Daarna maken we de vervolgstappen tastbaar in een marketingplan. Met concrete doelen en heldere stappen. <\/h3><p class=\"uagb-desc-text\"><\/p><\/div>\n\n\n\n<p><\/p>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-0b5949bd\"><h3 class=\"uagb-heading-text\">De basis van jouw marketingstrategie<\/h3><div class=\"uagb-separator-wrap\"><div class=\"uagb-separator\"><\/div><\/div><p class=\"uagb-desc-text\">Wat is het bestaansrecht van jouw organisatie? Hoe ziet het DNA eruit, wat is de Why, de How en de What? Het bepalen van de antwoorden op dit soort vragen is vaak de basis van de marketingstrategie. Omdat we merken dat organisaties die werken vanuit hun Why inspirerend zijn. Voor zowel klanten als medewerkers. Zo bereik je al snel meer succes.  <br><br>Ontdek waarom in <a data-type=\"post\" data-id=\"1874\" href=\"https:\/\/springfish.nl\/wp2\/2019\/11\/waarom-de-why-veel-voordelen-heeft-als-merkstrategie\/\">de voordelen van de Why als merkstrategie<\/a>.<\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-29c8bcaa\"><h3 class=\"uagb-heading-text\">4 scenario\u2019s voor een actuele marketingstrategie<\/h3><div class=\"uagb-separator-wrap\"><div class=\"uagb-separator\"><\/div><\/div><p class=\"uagb-desc-text\">Deze bijzondere tijd raakt iedereen. Niet alleen jou, maar ook je klanten. Wat betekent dit voor je marketingstrategie? Hoe zorg je dat jouw bedrijf relevant blijft, nu en op de langere termijn? Deze 4 scenario\u2019s helpen je om een gericht marketingplan te maken en goede keuzes te maken. Juist nu is dat broodnodig. Want \u00e9\u00e9n ding is zeker: wachten en niets doen brengt je niet verder.<br><br><a href=\"https:\/\/springfish.nl\/wp2\/2020\/06\/4-scenarios-voor-een-actuele-marketingstrategie-corona\/\">Bekijk hier de 4 scenario&#8217;s<\/a> en zie waar jouw kansen liggen.<\/p><\/div>\n\n\n\n<div class=\"wp-block-uagb-advanced-heading uagb-block-a395a6b9\"><h3 class=\"uagb-heading-text\">Hoe bepaal je een effectieve marketingstrategie?<\/h3><div class=\"uagb-separator-wrap\"><div class=\"uagb-separator\"><\/div><\/div><p class=\"uagb-desc-text\">Een effectieve marketingstrategie is een strategie die bij jouw organisatie past. Gericht op de doelen die jij wilt halen. En de doelgroepen die daarbij horen. Dat bereiken we door samen aan de slag te gaan. Met scherpe vragen en een frisse blik. <br><br>Denk bijvoorbeeld aan:<br><\/p><\/div>\n\n\n\n<ul><li>Vaststellen identiteit\/ Why<\/li><li>DNA-onderzoek<\/li><li>Merkstrategie\/ branding<\/li><li>Marketingstrategie<\/li><li>Employer branding strategie<\/li><li>Campagnestrategie<\/li><li>Contentstrategie<\/li><\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Aan de slag met jouw marketingstrategie?<\/h3>\n\n\n\n<p>Laten we meteen spijkers met koppen slaan. Zodat jij snel de resultaten plukt van een werkende strategie. <a href=\"mailto:danielle.gruijs@springfish.nl\">Stuur Danielle een mailtje <\/a>of bel haar op 06-424 96 454. <\/p>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\">\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-f64f98a7\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\"><\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-64d777e9\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\"><\/div><\/section>\n\n\n\n<div class=\"wp-block-uagb-info-box uagb-infobox__outer-wrap uagb-block-5bd8bce8\"><div class=\"uagb-infobox__content-wrap uagb-infobox uagb-infobox-has-icon uagb-infobox-icon-above-title uagb-infobox-image-valign-top uagb-infobox-enable-border-radius \"><div class=\"uagb-ifb-left-right-wrap\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-image-icon-content uagb-ifb-imgicon-wrap\"><div class=\"uagb-ifb-icon-wrap\"><span class=\"uagb-ifb-icon\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 576 512\"><path d=\"M327.1 96c-89.97 0-168.54 54.77-212.27 101.63L27.5 131.58c-12.13-9.18-30.24.6-27.14 14.66L24.54 256 .35 365.77c-3.1 14.06 15.01 23.83 27.14 14.66l87.33-66.05C158.55 361.23 237.13 416 327.1 416 464.56 416 576 288 576 256S464.56 96 327.1 96zm87.43 184c-13.25 0-24-10.75-24-24 0-13.26 10.75-24 24-24 13.26 0 24 10.74 24 24 0 13.25-10.75 24-24 24z\"><\/path><\/svg><\/span><\/div><\/div><div class=\"uagb-ifb-title-wrap\"><h3 class=\"uagb-ifb-title\">Verder praten?<\/h3><\/div><div class=\"uagb-ifb-text-wrap\"><p class=\"uagb-ifb-desc\">We zijn gek op een goed gesprek. Dus leuk! <a href=\"mailto:danielle.gruijs@springfish.nl\">Stuur Danielle een mailtje <\/a>of bel haar op 06-424 96 454.<\/p><div class=\"uagb-ifb-cta uagb-infobox-cta-link-style\"><div class=\"uagb-ifb-button-wrapper\"><a href=\"#\" class=\"uagb-infobox-cta-link uagb-ifb-cta-button\" target=\"_self\" rel=\"noopener noreferrer\"><span class=\"uagb-ifb-cta-content-wrapper\"><span class=\"uagb-inline-editing \">Stuur Danielle een mail<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-undefined uagb-block-c74dbb7a\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\"><\/div><\/section>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n<\/div>\n<\/div>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-color uagb-block-46c3dfc7\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<section class=\"wp-block-uagb-columns uagb-columns__wrap uagb-columns__background-undefined uagb-columns__stack-mobile uagb-columns__valign-center uagb-columns__gap-10 alignundefined uagb-block-6e43d2e1\"><div class=\"uagb-columns__overlay\"><\/div><div class=\"uagb-columns__inner-wrap uagb-columns__columns-5\">\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-dff5eabf\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<div class=\"wp-block-uagb-advanced-heading uagb-block-69d655c2\" id=\"uagb-adv-heading-2d5a87cd-a64a-44ea-b706-baa8622eaf68\"><h3 class=\"uagb-heading-text\">Voor wie doen we het?<\/h3><p class=\"uagb-desc-text\"><\/p><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-8b7ba6c2\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<div 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srcset=\"https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/ns-1.png 484w, https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/ns-1-300x118.png 300w\" sizes=\"(max-width: 484px) 100vw, 484px\" \/><\/figure><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-a4b93903\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"436\" height=\"100\" src=\"https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/referit-1.png\" alt=\"\" class=\"wp-image-1191\" srcset=\"https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/referit-1.png 436w, https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/referit-1-300x69.png 300w\" sizes=\"(max-width: 436px) 100vw, 436px\" \/><\/figure><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-2fd48269\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"780\" height=\"180\" src=\"https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/Swap.png\" alt=\"\" class=\"wp-image-1192\" srcset=\"https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/Swap.png 780w, https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/Swap-300x69.png 300w, https:\/\/springfish.nl\/wp2\/wp-content\/uploads\/2020\/10\/Swap-768x177.png 768w\" sizes=\"(max-width: 780px) 100vw, 780px\" \/><\/figure><\/div>\n<\/div><\/div>\n<\/div><\/section>\n<\/div><\/section>\n\n\n\n<section class=\"wp-block-uagb-section uagb-section__wrap uagb-section__background-color uagb-block-58e783fd\"><div class=\"uagb-section__overlay\"><\/div><div class=\"uagb-section__inner-wrap\">\n<section class=\"wp-block-uagb-columns uagb-columns__wrap uagb-columns__background-undefined uagb-columns__stack-tablet uagb-columns__valign-center uagb-columns__gap-10 alignundefined uagb-block-07c31e88\"><div class=\"uagb-columns__overlay\"><\/div><div class=\"uagb-columns__inner-wrap uagb-columns__columns-3\">\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-ec127760\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<p><\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-fcec228e\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\">\n<div class=\"wp-block-uagb-info-box uagb-infobox__outer-wrap uagb-block-761d0dc9\"><div class=\"uagb-infobox__content-wrap uagb-infobox uagb-infobox-has-icon uagb-infobox-icon-above-title uagb-infobox-image-valign-top uagb-infobox-enable-border-radius \"><div class=\"uagb-ifb-left-right-wrap\"><div class=\"uagb-ifb-content\"><div class=\"uagb-ifb-title-wrap\"><h2 class=\"uagb-ifb-title\">Ook bouwen aan een sterk merk?<\/h2><\/div><div class=\"uagb-ifb-text-wrap\"><p class=\"uagb-ifb-desc\">Click here to change this text. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Ut elit tellus, luctus nec ullamcorper mattis, pulvinar dapibus leo.<\/p><div class=\"uagb-ifb-cta uagb-infobox-cta-link-style\"><div class=\"uagb-ifb-button-wrapper\"><a href=\"#\" class=\"uagb-infobox-cta-link uagb-ifb-cta-button\" target=\"_self\" rel=\"noopener noreferrer\"><span class=\"uagb-ifb-cta-content-wrapper\"><span class=\"uagb-inline-editing \">Neem contact op<\/span><\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-uagb-column uagb-column__wrap uagb-column__background-undefined uagb-block-4ff3ff15\"><div class=\"uagb-column__overlay\"><\/div><div class=\"uagb-column__inner-wrap\"><\/div><\/div>\n<\/div><\/section>\n\n\n\n<p><\/p>\n<\/div><\/section>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","site-sidebar-layout":"no-sidebar","site-content-layout":"page-builder","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"featured-img":false},"uagb_author_info":{"display_name":"jacqueline","author_link":"https:\/\/springfish.nl\/wp2\/author\/jacqueline\/"},"uagb_comment_info":0,"uagb_excerpt":null,"_links":{"self":[{"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/pages\/2414"}],"collection":[{"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/comments?post=2414"}],"version-history":[{"count":18,"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/pages\/2414\/revisions"}],"predecessor-version":[{"id":2635,"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/pages\/2414\/revisions\/2635"}],"wp:attachment":[{"href":"https:\/\/springfish.nl\/wp2\/wp-json\/wp\/v2\/media?parent=2414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}